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Brief us

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What is it?

YouTube is the king of content. What was once a place for cat videos and vlogs has become a powerful entertainment platform filled with high-quality, information-dense content for everyone. Whether someone wants to be entertained, learn something new, or develop a new skill, YouTube has content for them.

Who is it for

This platform is for brands and businesses that want to be seen as respected and trusted authorities in their industry. Developing an engaging and informative YouTube series will increase your brand affinity and, in the long run, build a strong and loyal audience. That will eventually lead to a larger customer base for your product or service. The key is giving something that your audience desires.

When to use this video type?

YouTube is best at creating awareness about your offerings and services and increasing the number of people considering them as a solution. This means YouTube fills the vital and often under-targeted upper funnel of the buyers' journey of Awareness and Consideration.

Why work with Covalent?

Expertise

We’ve built a YouTube series from the ground up (development, Scripting, Shooting, Editing, Final Delivery) for a large web hosting company that increased subscribers by 400% and dramatically increased their authority in the space and their brand infinity. We know what it takes to commit to creating engaging content that connects with and grows your audience for the long term.

Clarity

We get to the heart of your story and clarify for your audience. This means the right audience can find you and connect with your brand. You are experts in what you do and sell, we are experts in translating that to your customers so that they can be engaged and understand your value proposition.

Creativity

Creativity is at the core of our process. Great creativity and problem-solving lead to fantastic storytelling, which is where the heart of success and iteration lies. We’ve got ideas, and they are significant. You can lean on us because we can make you stand out from the crowd in a way that no one else is doing

Think we can help?

You deserve creative partners

We've worked with large corporations to small businesses all with the same goal of creating unique and innovative videos—you deserve the same.

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