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3 Video Trends Conquering Corporate Video in 2021
1. Continued Adoption of TikTok & Reels by Brands No one can argue that TikTok is on a meteoric rise over the last two years. The pandemic has only helped it gain new users faster…
Covalent Named a Top Video Production Agency in Pennsylvania by Clutch!
Here at Covalent, we know it can be a tall task for any business to execute seamless video production in-house while staying afloat in today’s harsh economy. That’s where we can help out! We are…
Corporate Video Production: Strategies, Costs, and Things to Look For
Video marketing is a powerful marketing tool that can help companies reach a wider audience. Researchers at Oberlo found that 85% of Americans watch online video content each month. Video posts on social media tend to get…
Creating Promotional Videos that Kickass
A good promo video makes you relatable, generates more interest in your products, and helps increase sales. Think Dollar Shave Club. [embed]https://vimeo.com/37974974[/embed] We'd love to say this is easy, but alas, like anything worth doing,…
How to Produce Dynamic Animated Marketing Videos
What’s the big deal about video marketing, you ask? It’s only one of the most lucrative forms of marketing that exists today. 88% of video marketers are satisfied with the ROI of their video marketing…
Capturing a once in a lifetime experience.
The challenge: giving prospective fashion students an inside look into the journey to NYFW. Each year, The Art Institutes sends their top student designers to premier their collections on runways alongside fashion moguls. This is…
Telling a story about research through visuals.
When the Magee Womens Research institution asked us to make a healthcare video for their 9-90 Research Summit, we wanted to take an approach that didn’t rely on b-roll of people "doing” research. How does…
How we filmed an Awakening.
Every year we get excited for the challenge of creating a new video for TEDxPittsburgh. It is our opportunity to really let the creative juices run free. The video also sets the tone for the…
How we filmed ideas in motion.
The challenge: capture the essence of TEDxPittsburgh's theme, Activate: Ideas in Motion, in a video that would kick off the event. Those chosen to speak at TEDxPittsburgh have been actively pursuing ideas that invoke change…