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Promotional Video for Rosetta Stone in French Louisiana

Can you learn a new language and immerse yourself in it and the culture of the language without ever leaving the country? Rosetta Stone believes you can and that was our mission to capture in this French Language Learning campaign.

This  B2B promotional campaign was captured with the attention of mass distribution on a variety of digital channels. Several stories were exclusive for social media videos, while others would live on blogs and pre-roll ads.

To capture an authentic french immersion experience, and to produce high quality educational videos intended for Rosetta Stone’s Audience, filming this project in a docu-style approach made the most sense. We were after real stories with real people. We delivered 16 assets in total.
Rosetta is extremely happy with the results and we intend to make more of these campaigns in the future.

Rosetta Stone – Music

Can you learn a new language and immerse yourself in it and the culture of the language without ever leaving the country? Rosetta Stone believes you can and that was our mission to capture in this French Language Learning campaign.

This B2C campaign was captured with the attention of mass distribution on a variety of digital channels. Several stories were exclusive for social media videos, while others would live on blogs and pre-roll ads.

To capture an authentic french immersion experience, and to educate Rosetta’s Intended Audience, filming this project in a docu-style approach made the most sense. We were after real stories with real people. We delivered 16 assets in total.

In this video, Louis walks us through why french is crucial to cajun music.

Rosetta is extremely happy with the results and we intend to make more of these campaigns in the future.

Rosetta Stone – Gumbo

Can you learn a new language and immerse yourself in it and the culture of the language without ever leaving the country? Rosetta Stone believes you can and that was our mission to capture in this French Language Learning campaign.

This B2C campaign was captured with the attention of mass distribution on a variety of digital channels. Several stories were exclusive for social media videos, while others would live on blogs and pre-roll ads.

To capture an authentic french immersion experience, and to educate Rosetta’s Intended Audience, filming this project in a docu-style approach made the most sense. We were after real stories with real people. We delivered 16 assets in total.

For this video, Louis walks us through how to make a proper Louisiana Gumbo, the french way.

Rosetta is extremely happy with the results and we intend to make more of these campaigns in the future.

A slick animated video for The Ellis School – Tailored Tuition

We’ve worked with Ellis on several video campaigns but this is the first animated video we’ve made for them. The Ellis School wanted an animated piece that explained in detail the complex topic of a new initiative – Tailored Tuition. Tailored tuition is an individualized adjustment to Ellis’s standard tuition, based upon factors related to the overall income and expenses of it’s families.

The video needed to be minimalist, easy to understand, and cover many points.
Once we received the script, we had to figure out how to display abstract concepts like income and percentages in a simple, clean style without using any definitive numbers because everyone’s tailored tuition is different.

Attention to detail was paramount with this piece so that that information won’t get misconstrued. Through several iteration and tweaks, we were able to create a vibrant piece that The Ellis School uses as their primary source of explaining a difficult to understand topic.

Rosetta Stone – Dixie

Can you learn a new language and immerse yourself in it and the culture of the language without ever leaving the country? Rosetta Stone believes you can and that was our mission to capture in this French Language Learning campaign.

This B2C campaign was captured with the attention of mass distribution on a variety of digital channels. Several stories were exclusive for social media videos, while others would live on blogs and pre-roll ads.

To capture an authentic french immersion experience, and to educate Rosetta’s Intended Audience, filming this project in a docu-style approach made the most sense. We were after real stories with real people. We delivered 16 assets in total.

This particular video of the series happened by complete accident. The officer stopped by our crew to explain to us the history of the word “Dixie”.

Rosetta is extremely happy with the results and we intend to make more of these campaigns in the future.

The Ellis School – Empowerment

Ellis girls defy stereotypes. It’s clear from the moment you set foot on campus. Instead of using the perspective, why no boys. The Ellis School wanted to make a video series that answers the question “Why All Girls.” The benefit of why all girls broke down into three main videos; Stereotypes, Empowerment, and Friendships.

For the campaign, we created three long-form videos centered on each subject: Stereotypes, Empowerment, and Friendships. We also created a 15, 30, and 60-second cuts of each video for social media campaigns.

The Art Institutes – NYFW – Adrian

The Art Institutes have a rich history of providing inspiring and unique experiences for their students. This video was created to promote how the school gives it’s students once in a lifetime opportunities to showcase their talents and grow their skills. In this case, Adrian was one of the students selected to showcase his line of clothing on fashion’s biggest stage, New York Fashion Week.

Though this vignette, we show the opportunities and journeys an AI student can have when they truly love what they do and put the work in to achieve their goals.

The Art Institutes – Devon – Fashion

The Art Institutes have a rich history of providing inspiring and unique experiences for their students. This documentary video was created to promote how the school gives it’s students once in a lifetime opportunities to showcase their talents and grow their skills. In this case, Devon was one of the students selected to showcase her line of clothing on fashion’s biggest stage, New York Fashion Week.

Though this vignette, we show the opportunities and journeys an AI student can have when they truly love what they do and put the work in to achieve their goals.

James Beard House – AI Culinary Students

Every year a select group of culinary students from The Art Institutes travels to New York City to prepare a multi-course Thanksgiving Day meal at the James Beard House. This immersive experience provides exceptional students the opportunity to work alongside internationally renowned chefs and gives them a first-hand look into what it takes to work in a kitchen on one of the world’s most significant stages.

For this project, we captured the essence of that experience and distilled it into three different promotional videos that captured the emotion and significance for digital channels. This 30-second spot was used for paid social.

Fashion Warrior – The Art Institutes – Documentary

This brand documentary for The Art Institutes, one of a series of brand documentaries we created for them, follows German, an aspiring fashion designer who attends school at AI’s Portland, Oregon campus.

German was one of only a dozen students to showcase their work on the fashion industry’s biggest stages, New York Fashion Week. Our goal was to capture the effort and process it took for the German to bring his clothing ideas to life, why he chose fashion, his background, and what’s it like to have your clothes premier on the New York runway.

This short documentary is one of a plethora of student-focused films, commercials, and content that we created for The Art Institutes over a 3-year span.

The Art Institutes – Game Design – Social Video

The Art Institutes hired us to create a creative social media campaign that would attract prospective students to pursue their dream careers through education at The Art Institutes.

Here, we created a social video for game design.

The Art Institutes – Filmmaking – Social Video

The Art Institutes hired us to create a social media campaign that would attract prospective students to pursue their dream careers through education at The Art Institutes.

Here’s a short filmmaking social video we created to incite curiosity into their program.