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7 Reasons B2B Video Production Should Be Part of Your Sales Toolkit
B2B video production is not just for marketing. Videos are also a great sales enablement tool that can help you make your company's sales training fun and efficient. Videos are easy and accessible for the…
6 Effective Marketing Video Production Tactics To Simplify Your Sales Message
Great communication is the foundation of successful sales; we all know this. And that may sound simple. But when you're selling a complex product or service, communicating your sales message can become quite a challenge.…
What To Include In Your Brand Video–and What to Leave Out
The best way to communicate your brand story and message is through video. It's the perfect medium for sharing who you are and what makes your company unique. But it can be challenging to figure…
Dynamic Video Production: How to Make the Most Out of Your Video Shoot
In the digital world, things age and turn obsolete quickly. People expect a constant stream of new and fresh content to stay interested and keep listening in this day and age. And while one really…
The 8 Best Motion Graphics Videos
Motion Graphics videos are becoming increasingly popular in marketing, and it's easy to understand why. They're visually appealing, great for explaining complex products and concepts, and they encourage visual learning. They also leave unlimited room…
5 Powerful Nonprofit Video Production Campaigns
Nonprofits are doing some truly amazing things. They're fighting for human rights, animals' rights, and the environment. But sometimes, they struggle to get their message out there because of a lack of funds or time.…
8 Ways to Give Constructive Feedback when Producing Corporate Videos
When working with a video production agency, providing constructive feedback can be a bit of a challenge. You may not know the terminology and are perhaps not familiar with the technical aspects of corporate video…
5 Steps For Creating B2B Video Marketing
Marketing is evolving at a fast pace. One of the most valuable tools in B2B marketing these days is B2B video marketing. Videos can be used across various platforms and adds value through the whole…
Invest In Creative To Optimize Your Video Production Budget
If you're looking to maximize your marketing ROI, there's no doubt that brand video production is one of the best investments you can make today. And yet, some marketing teams are still wary of video…
4 Top Types of Review Videos To Boost Your Marketing
Did you know that review videos are the second most popular type of videos on Youtube? If you're not creating review videos for your brand, chances are you're leaving money on the table. By using…
3 Key Ingredients of Powerful B2B Video Production
Let's face it; people are not rational. We're emotional creatures, and science backs this up. Even though we like to think we base our decisions on facts and figures, our emotions are at the core…
Scripted vs. Non-Scripted Video Production
For 92% of marketers, promotional videos are an essential part of their marketing strategy. And 88% of marketers state that video marketing provides a positive ROI. Video is, simply put, the most powerful medium for…